Having a diverse workforce is critical to our business. When our employees reflect the diversity of the communities we serve, it enhances the quality of our entertainment and experiences. Encouraging a broad range of opinions, ideas and perspectives helps us drive creativity and innovation across the company.
We're building a workforce representative of the global marketplace in which we operate, while fostering an inclusive environment for our employees and their families. Although we still have plenty of progress to make, we are proud that our Company continues to focus on this area.
We view diversity in broad terms and seek to build a workforce that brings together people from all ages, experiences, backgrounds, ethnic groups, races and lifestyles. Disney has dedicated professionals in the U.S. focused on the recruitment, retention and professional development of diverse employees and cast members. Led by our Executive Vice President and Chief Human Resources Officer, all of our sites participate in a Diversity Leadership Council, comprised of executives from our various lines of business. This council meets to discuss issues, trends and recommendations, and to develop diversity and inclusion strategies. A variety of mentoring, affinity and professional development programs carry out the same mission.
Many of our segments also have Diversity Resource Groups, comprised of cast members and employees across the business segment, who provide enrichment, awareness, and education to the organization. These Groups provide valuable feedback and insight to our business leaders on products and services currently in development.
Disney is honored to be included in Diversity Inc's Top 50 Companies for Diversity for the past three years. This organization recognizes companies that demonstrate consistent strength in CEO commitment to workplace diversity, human capital, corporate and organizational communications and supplier diversity. Additionally, we have scored 100 percent for six consecutive years on the Human Rights Campaign Foundation's Corporate Equality Index, which gauges workplace inclusivity. Our Disney/ABC Television Group won four NAACP Image Awards, recognizing achievements and performances of people of color in the arts.
Supplier DiversitySupplier Diversity invested $443.6 million of direct Company spending with Minority and Women-owned Business Enterprises (MWBEs) in 2010. This is the second highest level achieved since this data has been tracked.
This year we again partnered with the National Association of Broadcasters Education Foundation (NABEF) to host a Supplier Diversity Showcase at the NAB Annual Conference. The showcase provided a unique opportunity for women and minority-owned businesses to highlight their capabilities to Disney, ABC and ESPN decision makers. More than 100 Disney executives attended the event, which featured more than 40 women and minority-owned companies in the areas of broadcast, cable and production.