The Walt Disney Companyannual report 2001
Introduction
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Letter to Shareholders
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Key Businesses
DisneyHand
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Toys
In 2001, DCP focused on product innovation while leveraging significant relationships with the "big three" toy companies: Hasbro, Inc., Mattel, Inc. and TOMY.

Important initiatives included the creation of Hasbro's first line of products based on Disney films, with the fall 2001 launch of toys inspired by Disney/Pixar's Monsters, Inc. In addition, Hasbro Games introduced one of the industry's best-selling new board games: Monopoly: The Disney Edition.

In 2002, DCP will debut two all-new product categories: Li'l Princesses dolls and Baby Pooh infant and toddler toys.

 

 
 

 

 

 

 

Sulley from Disney/Pixar's "Monsters, Inc." has been transformed into a cuddly plush toy
Sulley from Disney/Pixar's "Monsters, Inc." has been transformed into a cuddly plush toy

The Babblin' Boo Doll from Hasbrolic is one of many popular toys based on the loveable characters from Disney/Pixar's "Monsters, Inc."
The Babblin' Boo Doll from Hasbrolic is one of many popular toys based on the loveable characters from Disney/Pixar's "Monsters, Inc."

Baby Pooh is just the right size for infants and toddlers
Baby Pooh is just the right size for infants and toddlers