The Walt Disney Companyannual report 2001
Introduction
Financial Highlights
Letter to Shareholders
Financial Review
Key Businesses
DisneyHand
Parks and Resorts
Walt Disney Imagineering
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Walt Disney Company and Subsidiaries
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Media Networks
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Disney Channel Worldwide
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A&E Television networks
E! Networks
Publishing 		  Disney Channel Worldwide

Now reaching 78 million homes in the U.S., Disney Channel added more than 10 million households in fiscal year 2001. Disney Channel is a top 10 basic cable network.

The network's daily Playhouse Disney programming block for preschoolers ages 2-5 and their parents and caregivers increased household delivery by 8 percent over fiscal year 2000, and improved target kids' 2-5 delivery by 13 percent.

ABC Cable Networks Group recently announced plans to launch Playhouse Disney, a new cable network based upon the successful programming block. It will be the centerpiece for a companywide initiative to introduce young children to Disney characters, programs and products through learning-based entertainment.

Disney Channel can now be seen in more than 50 territories around the world. The number of Disney Channels rose to 12, with a new service launching in Brazil, and further channels planned in Portugal, Central Europe, Asia and Scandinavia. Disney Channel increased subscriptions by 32 percent last year.

In 2001, Walt Disney Television International (WDTV-I) launched several new initiatives. In the U.K., three new channels were launched, including a time-shifted Disney Channel, Playhouse Disney and Toon Disney, which have attracted new subscribers to the anchor Disney Channel. Similar services will be rolled out in Spain, while Playhouse Disney programming will be featured on Disney Channel in Europe and Asia.

In September, Disney Channel France moved to Disneyland Paris as the first fully operational channel to become a full-fledged visitor attraction in a Disney park. Disney Channel also became the first children's interactive TV service in Europe.

The channel's Web site, www.zoogdisney.com, saw huge growth in 2001, primarily due to the Lizzie McGuire sub-site. Also in the fourth quarter of the fiscal year, two of Disney Channel's top-rated series, Lizzie McGuire and Even Stevens, began airing as part of Disney's One Saturday Morning on the ABC Television Network while Disney Channel continued to premiere new episodes of both series.

Disney Channel's Original Movie franchise dominates the tween market with such hits as The Luck of the Irish, Hounded and Motocrossed. In 2001, Disney Channel captured an average of nine of the top 10 basic cable movies each month with tween 9-14 ratings among all of basic cable.

 

   

 

The Disney Channel continues to gain viewers thanks in part to its original programming, such as the critically acclaimed "The Book of Pooh"
The Disney Channel continues to gain viewers thanks in part to its original programming, such as the critically acclaimed "The Book of Pooh"

When they aren't watching TV, Playhouse Disney's preschool audience can play with Stanley and other characters on the cable channel's Web site.
When they aren't watching TV, Playhouse Disney's preschool audience can play with Stanley and other characters on the cable channel's Web site.

Lizzie McGuire, a series about a teenager girl and her friends, is one of Disney Channel's top-rated series.
Lizzie McGuire, a series about a teenager girl and her friends, is one of Disney Channel's top-rated series.

The animated original series "The Proud Family" is a Zoog Disney hit
The animated original series "The Proud Family" is a Zoog Disney hit

Children can visit "Rolie Polie Olie's" magical robot world on Playhouse Disney
Children can visit "Rolie Polie Olie's" magical robot world on Playhouse Disney