The Walt Disney Company Annual Report 2002
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Disney Channel US

Reaching some 80 million homes, Disney Channel in the United States ranks among the top 10 basic cable networks in households served. In 2002, Disney Channel received two Daytime Emmy Awards and eight nominations, more than any other basic cable network.

Disney Channel homepage

The Playhouse Disney programming block for preschoolers increased household delivery by 10 percent over fiscal year 2001, and improved target delivery by 28 percent. Playhouse Disney’s original programming, including the award-winning series Stanley and Rolie Polie Olie, continues to garner critical acclaim. Playhouse Disney provided a springboard for the sale of the best-selling video Rolie Polie Olie: The Great Defender of Fun, as well as books, records and CD-ROMs. Disney Channel’s original series targeting kids 6-11 and tweens 9-14 also showed healthy gains. The hit series Lizzie McGuire was the highest-rated series with kids 6-14, followed by The Proud Family. Disney Channel’s newest original animated hit, Kim Possible, finished third among all Disney Channel series. Lizzie McGuire and its tween star, Hilary Duff, inspired a Limited Too clothing line, various consumer products and a forthcoming Walt Disney Pictures feature film.

Disney Channel’s Original Movie franchise continues to dominate the marketplace with such breakout hits as Cadet Kelly; the critically acclaimed Tru Confessions; and Gotta Kick It Up, featuring a Latino cast.

 

 

 

 

 

 

 


Lizzie McGuire is the highest rated series with kids 6-14 on the Disney Channel.
Lizzie McGuire is the highest rated series with kids 6-14 on the Disney Channel.
Stanley is an award-winning Playhouse Disney series.
Stanley is an award-winning Playhouse Disney series.