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 The Walt Disney Company Annual Report 2002
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ABC Television Network
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SOAPnet

Launched in 2000, SOAPnet, the only network devoted to soaps, is available in 25 million homes. Its 167 percent increase in household distribution year-to-year is the largest gain in cable television.

SOAPnet homepage

SOAPnet offers a variety of soap programming around the clock. In addition to featuring same-day telecasts of the top-rated ABC Daytime series, the network also airs two original series, SoapCenter, which takes viewers behind the scenes, and Soap Talk, a daily talk show hosted by Lisa Rinna and Ty Treadway.

SOAPnet consistently ranks in the top 10 basic cables in primetime viewership among women 18-49 and 25-54, and is number one in viewer loyalty among all broadcast and basic cable networks. A July 2002 survey showed that adults 18-49 watched SOAPnet an average of 30.8 consecutive minutes, longer than any other basic cable network.