The Walt Disney Company 2003 Annual Report
 IntroductionKey BusinessesFinancialsSite Map
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CONSUMER PRODUCTS
Disney Publishing
Cable Networks Introduction
Classic Properties
Movie Merchandising
Disney Princess
Movie Merchandising
New Entertainment Properties
Kim Possible
W.i.t.c.h.
Disney Publishing
Disney Toys
Disney Softline
Disney Hardlines
Buena Vista Games
Baby Einstein
Disney Direct Marketing
Disney Store


Disney Publishing remains the world’s largest children’s publisher, with books and magazines in 55 languages and 74 countries, reaching more than 100 million readers each month.

Disney’s Magic English, one of the world’s most successful language learning series, is now offered in a range of formats, including home video, DVD, reference books and workbooks. An online version of Magic English and computer games are being developed for 2004.

In August, Disney Channel experienced great ratings success with The Cheetah Girls, an original movie based on Disney Publishing’s popular book series from its African-American imprint, Jump at the Sun.

Disney Publishing’s domestic children’s book group had a record number of books grace The New York Times bestseller list, including three books in the Artemis Fowl series (co-published with Miramax Books), the prestigious Newbery Award-winning Crispin: The Cross of Lead by Avi, and five books based on Lizzie McGuire.

On the domestic magazine front, Disney Adventures, the leading magazine for children 6-11, had its best newsstand edition in four years with Finding Nemo in June/July. Family Fun magazine’s circulation grew to 1.75 million and is expected to continue expanding in 2004.


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Disney Publishing produces a wide range of books, magazines, comics and reference materials based on popular Disney characters like "tween" sensation Lizzie McGuire, as well as new original franchises like the internationally acclaimed W.i.t.c.h.
Disney Publishing produces a wide range of books, magazines, comics and reference materials based on popular Disney characters like "tween" sensation Lizzie McGuire, as well as new original franchises like the internationally acclaimed W.i.t.c.h.
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