The Walt Disney Company 2004 Annual Report
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Consumer Products Consumer Products

Executive Photo
Mickey Mouse
Disney Princess
Winnie the Pooh
Baby Einstein
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Movie Merchandising
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Entertainment Properties
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WINNIE THE POOH
For the first time in 40 years, a new character — a Heffalump named Lumpy — will be introduced to the Hundred Acre Wood with the Spring 2005 animated release of Pooh's Heffalump Movie. The movie will be supported by one of the largest licensing programs ever behind a Winnie the Pooh feature film.

DCP introduced new lines of Classic Pooh products that are now available at Target stores in North America, Mothercare in the United Kingdom, El Corte Inglés in Spain and Karstadt/Quelle in Germany.

In 2005, the Baby Pooh infant line will expand to include vitamins and feeding products especially designed by DCP's home and infant group.