At Disney, we believe that the quality of the environment affects the welfare of everyone. For this reason, Environmentality™ is not just a slogan – it’s a way of doing business. The term means integrating the Company’s business needs with its environmental values and concerns.
A number of Environmentality initiatives have resulted in reducing resource consumption and greenhouse gas emissions. For example, retrofitting equipment and systems during the past few years has resulted in gross savings of more than $5 million and waste minimization efforts have yielded nearly $10 million in savings. In 2005, Disney donated and recycled more than 63,000 tons of materials, resulting in an estimated 40% diversion from landfills and reduced disposal costs of $1.5 million. Similarly, in 2006, X Games Environmentality helped X Games 12 achieve a significant waste diversion rate of 71%. Disney’s many environmental efforts have been recognized by the U.S. Environmental Protection Agency, which granted the Company a 2006 WasteWise Award.
Environmental education and wildlife conservation are also of prime importance at Disney. Jiminy Cricket’s Environmentality Challenge was established in 1995 and provides teachers in California, Florida and Hong Kong with tools that integrate environmental education, projectbased learning, and creativity into their lessons.
The Disney Wildlife Conservation Fund celebrated a milestone in 2006 – the donation of $10 million since the fund was established. Also in 2006, Disney’s Animal Kingdom, which promotes conservation as part of its mission, became the first U.S. facility to transfer endangered white rhinos back to Africa to re-establish a rhino population that has been extinct in Uganda since 1972.
Visit www.DisneyWildlifeFund.com for a complete list of conservation projects and www.Environmentality.com for more information on Disney’s Environmentality program.