The Walt Disney Company 2007 Annual Report
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MEDIA NETWORKS CABLE

No other media organization delivers as much great digital sports content or attracts as many sports fans on the Web as ESPN. Each week, ESPN.com's new video hub produces 500 videos, topping 132 million views in October 2007, up 90 percent from October 2006.

ESPN also experienced dramatic growth in podcast downloads – now more than six million downloads per month – and growing numbers of Fantasy League players, led by football and baseball. Because sports is the ultimate water-cooler topic, ESPN is expanding its social Web elements to include fan profiles, user blogs, conversation pages and widgets.

Broadband network ESPN360.com was relaunched in 2007 as a live sporting event destination. Viewers can watch 2,500 events a year from around the world through a revolutionary mosaic computer screen that enables six to be viewed at once. ESPN360.com, which is expected to reach more than 20 million U.S. homes by early 2008, will launch additional customized versions internationally in the coming months.

The wireless delivery of sports stats, news and games is becoming increasingly important, and ESPN has established itself as a world leader, delivering sports content to nine million unique users a month via WAP (wireless application protocol). ESPN Mobile successfully converted its widely acclaimed MVP applications to a licensing model and launched the first and only 24/7 wireless sports network featuring full-length games.

ESPN The Magazine, with two million readers, will celebrate its 10th anniversary in March. ESPN Books released a record 15 titles while ESPN Consumer Products continues to expand its licensed apparel and recreation merchandise.

ESPN's team continues to scale new heights and push the boundaries, importing and exporting exceptional content to fans through multiple platforms worldwide – every hour, every day, everywhere.

ESPN, a leader in women's sports coverage, televises the entire NCAA Women's Basketball Tournament.

ESPN, a leader in women's sports coverage, televises the entire NCAA Women's Basketball Tournament.