The Walt Disney Company 2007 Annual Report
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PARKS AND RESORTS

Technology is being applied not only to tell favorite stories in new ways, but also to enable Guests to customize their vacation experience.

From empowering Cast Members to exceed Guest expectations to enabling Guests to get the most from their experience, rapid advances in technology are transforming and enhancing Disney's legendary Guest service at all of our resorts around the world. Visitors can now purchase tickets that are tailored to the length of their Walt Disney World vacation and the interests of their group, allowing them to enjoy more fun with savings that increase the longer they visit. Staying in the "middle of the magic" has always been the best and most relaxing way to enjoy a Disney vacation. And Walt Disney World hotel Guests get great benefits, too, including more time in the parks, an innovative service that reduces the hassle of air travel called Disney's Magical Express and a convenient and affordable dining plan.

DisneyParks.com makes it easy to customize and book a Walt Disney World dream vacation. With the customized maps feature, Guests can pinpoint the shows, attractions and venues they most want to see, then have the maps mailed to their homes in full color, free of charge. And DisneyLink can be downloaded to computer desktops making it easy to stay in touch with the latest and greatest Disney news, information and offers about favorite Disney parks, entertainment and products.

During The Year of a Million Dreams, Guests in Florida and California are finding themselves living the buccaneer life as a pirate of the Caribbean, "getting royal" with a Disney prince or princess, learning the ways of a Jedi in the Star Wars™ galaxy and joining in a high-energy High School Musical pep rally, thanks to a whole new lineup of immersive entertainment that draws Guests into the middle of the action.

During the holidays, Cinderella Castle at Walt Disney World Resort was magically transformed into a shimmering holiday ice palace thanks to new special effects that shower the castle with more than 200,000 twinkling white lights.

During the holidays, Cinderella Castle at Walt Disney World Resort was magically transformed into a shimmering holiday ice palace thanks to new special effects that shower the castle with more than 200,000 twinkling white lights.